E-Commerceo
What is Spam Score?
Spam score is a metric developed by SEO platforms like Moz to gauge the trustworthiness of a website. It's measured on a scale from 0 to 17, with 0 indicating a highly trustworthy site and 17 being least trustworthy.
Why is Spam Score Important?
Understanding your website's spam score is critical for SEO. A low score ensures a clean backlink profile, safeguards against penalties, and boosts your search engine rankings. Keeping an eye on this metric can offer valuable insights into your site's performance.
How is Spam Score Graded?
Spam score grades range from low (1%-30%), medium (31%-60%), to high (61%-100%). Different platforms might use various signals for calculation, but the essence is to identify potential red flags in a website's profile.
What Does a Zero Spam Score Mean?
A zero spam score indicates a 0% chance of the website being marked as spam. This is the optimal score and suggests that the site is highly trustworthy.
Interpreting Specific Spam Scores
Mimecast, for example, uses a different range for spam scores. Aggressive triggers occur at scores greater or equal to 3, moderate triggers at scores greater or equal to 5, and relaxed triggers at scores greater or equal to 7.
Understanding SMTP 550 High Probability of Spam Error
An SMTP 550 error message signifies that an email has been rejected by the recipient’s server due to a high probability of being spam. This often relates to the spam score assigned to the email content.
Factors that Increase Spam Score
A high spam score can result from having links from a few domains, indicating low link diversity. Ensuring a diverse range of high-quality backlinks can help you maintain a low spam score.